Organizations that efficiently manage their digital assets will enjoy plenty of digital asset management benefits that will help them manage and track their most important digital assets.
Some of the most essential benefits of digital asset management are the ability to conveniently track all digital assets, distribute and share them effectively, interact online among employees, improve long-term preservation, and minimize storage costs.
Organizing and managing your digital assets is a time-consuming process. It’s difficult to keep track of what you have, where it is, and who has access to it.
If you don’t have a strategic plan for your digital assets, you’re leaving yourself open to serious security risks. You could be putting your company at risk by not protecting your data and sensitive information.
With a digital asset management system, you can organize all of your digital assets in one place with ease. You’ll have instant access to everything without having to scour through folders or email attachments. It’s the perfect way to protect your company’s data while making the entire process much more efficient!
In this article, we will explain digital asset management and look at the top ten benefits of digital asset management.
What is Digital Asset Management?
Digital Asset Management, or DAM, is a system that helps individuals and organizations manage their digital assets.
DAM systems can help you find the right file when you need it, keep track of its usage across the company, and organize files in a way that’s easy to browse. They provide the ability to securely store, distribute, and organize any digital asset in a centralized and secure area.
They can be used for both large and small companies. They are often used by businesses who need to store digital data for marketing purposes or for companies who need to store large amounts of data like video footage or music.
10 Digital Asset Management Benefits
Digital asset management is important because it helps ensure that digital assets are properly organized, versioned, and controlled. This helps ensure that the organization can properly utilize its digital assets and avoid any legal or compliance issues.
The benefits of digital asset management are as follows:
1- Easily track all digital assets
One of the most difficult parts of managing a business is tracking all the digital assets such as documents, images, sounds, videos, and more. With efficient digital asset management, you can easily manage all these assets from one central location.
This will save you time and energy because it can automate many of your tasks in real-time.
2- Keep track of where the asset is
Have you ever lost a digital asset? Maybe you’re working on a project and can’t find the file, or maybe you accidentally deleted it. In either case, it’s frustrating.
The ability to always know where digital assets are stored, maintained, and secured is one of the most essential digital asset management benefits. A centralized place where users can locate what they need when they need it keeps teams on track and content accessible.
Recreating any digital asset will cost you money, and time, and will almost certainly cause a delay in the project you are working on.
3- Distribute and redistribute the asset easily
The digital world has become a place where information can be easily copied and redistributed. This is a problem for many companies who rely on the protection of their digital assets, designed to be used in a certain capacity.
Companies are now turning to efficient digital asset management to track, manage and protect their files from being misused.
4- Streamlined collaboration
Another item in the list of digital asset management benefits is the ability to streamline collaboration between employees.
Working on a digital asset in groups can be an efficient way of completing tasks. This type of work is not confined to one person but instead is shared by many people that are able to work at different times.
This can be beneficial for example if you have a large project and want to divide the workload or if you need different people with different skills.
5- Create subgroups for one asset
Grouping is a key part of managing digital assets. It helps you save time by letting you quickly and easily find what you need. This can be especially helpful when you have a lot of different projects on the go. For example, with Adobe Sign, using groups to organize your digital signatures will save you time and help you get things done more efficiently.
6- Long-term archive
Digital assets, like images and video, have become an increasingly prominent part of our everyday lives. The internet is filled with content that needs to be stored for long periods of time.
One of the best digital asset management benefits is the opportunity to keep your most significant assets for as long as the organization needs them.
7- Easily share assets with different groups of people
When dealing with digital assets, you almost always need to share the findings with various groups of people in order to collect feedback, comments, or suggestions.
With an efficient digital asset management system, this can be done easily while always maintaining security to prevent it from being viewed by unauthorized access.
8- Improved Organization
Efficient digital asset management can help you organize your digital assets more effectively, making it easier to find the files you need when you need them.
If the volume of digital assets generated increases over time, it is easy to lose track of them.
9- Greater Security
One of the best digital asset management benefits is to improve the security of digital assets
Effective DAM can help you protect your digital assets from unauthorized access and theft. Only personnel with the necessary access can view the digital assets that are permitted to be viewed. You can also disable the ability to delete digital access with their security module.
You can also increase the privacy of your company by encrypting and storing your data on a remote server.
10- Saved time and money
DAM organizes and stores all digital assets, including any document, image, or video file in a central, secure location. This means that you no longer have to worry about employees wasting company time by trying to find the latest version of a document buried in emails or on their hard drives.
11- Increased ROI
A DAM system can help you increase your return on investment by reducing storage costs and improving asset utilization.